Guided selling for adhesives & sealants.
Bond strength, cure time, substrate, temperature, gap fill — an adhesive is an expertise sale the buyer rarely has the training to make. Selrite captures the application, recommends the right chemistry and quantity, and adds the primers and activators that make the bond actually hold.
A search box can't tell epoxy from cyanoacrylate for your job
Adhesives and sealants are one of the hardest categories to buy correctly online. The same shelf holds epoxies, polyurethanes, silicones, acrylics and cyanoacrylates — each right for some substrates and disastrous on others. The buyer rarely knows the vocabulary, let alone the cure schedule, the surface-energy requirements, or the temperature range their bond has to survive.
So they pick by price or by photo, skip the primer the datasheet quietly requires, and the joint fails weeks later. That failure is expensive twice: the returned product, and the rework on whatever the adhesive was holding together. A static coverage calculator doesn't help — it computes a number for a product the buyer may have chosen wrong in the first place.
Selrite closes that gap. It asks the few questions that actually determine the answer — substrate pair, environment, load, cure-time tolerance — then recommends the correct chemistry, computes how much the job needs, and bundles the surface prep and activators so the bond performs as specified.
Adhesives check every box for guided selling
Chemistry is the choice
Epoxy, PU, silicone, acrylic, cyanoacrylate — the right pick hinges on the substrate pair and conditions, not a keyword the buyer types.
Quantity is computed
Bead length, coverage area, gap fill and number of joints resolve to a real quantity — not “add one tube and hope.”
Companions decide success
Primers, activators, cleaners and surface prep are the difference between a bond and a warranty callback. Selrite adds them automatically.
From question to cart
Capture the joint
Substrate A + substrate B, indoor/outdoor, load type, temperature range and cure-time tolerance — a short, plain-language sequence.
Match the chemistry
The finder rules out unsuitable families and recommends the grade that fits the bond, with the reasoning shown.
Bundle & cart
Right adhesive, right quantity, plus primer and activator — added to the cart as a complete, working kit.
Where it earns its keep
Typical applications this finder is built to guide:
Common questions
Which adhesive families can Selrite recommend across?
Any you carry — epoxies, polyurethanes, silicones, acrylics, cyanoacrylates, MS polymers and more. The finder uses your catalog plus enriched technical data to match chemistry to the buyer's joint.
How does it know the right quantity?
From the geometry the buyer enters — bead length, coverage area, gap and joint count — combined with each product's spread/yield data. It returns a quantity and pack size, not a guess.
Does it handle required surface prep and activators?
Yes. Companions are first-class: when a chemistry needs a primer, cleaner or activator to perform, Selrite adds it to the cart so the buyer leaves with a complete system.
Is this for a specific platform?
Selrite Finder runs on WooCommerce, Shopify and BigCommerce. Catalog-style B2B stores in this category are a clean fit.
Be the first adhesives finder.
The Selrite pattern generalises into adhesives and sealants cleanly. We're selecting a design-partner manufacturer to build the first reference finder in this category — on preferential pilot terms.
Become a design partner →