Selrite Finder · the wedge product

Guided sales, dropped into your storefront.

A widget that thinks like your best counter rep: it asks the few questions that matter, computes how much the buyer actually needs, and recommends the right variant — then puts it in the cart.

The fit pattern

Built for products you can't just "buy 1" of

If your category checks these boxes, the Finder earns its keep.

Configuration

3–5 input variables drive the recommendation — substrate, area, traffic, condition, environment.

Consumption math

Quantity is computed, not chosen. Square feet become gallons, kits, companions.

Wrong = costly

A bad pick means a ruined floor or a failed bond. The buyer is rarely the expert.

AOV ≥ $100

Economics justify a guided experience over a search box.

Reorder cycle

Recoat, refill, repeat — the relationship doesn't end at checkout.

Calculators exist

Clunky static calculators already prove the demand. We replace them.

The flow

Four steps from question to cart

Step 1

Capture context

The buyer answers a short, plain-language sequence about their job — no spec sheet required.

Step 2

Run the math

Coverage, coats, prep and primer resolve to an exact quantity with the working shown.

Step 3

Recommend the SKU

The right variant plus required companions — primer, sealer, applicator — not a wall of options.

Step 4

One-click cart

The full kit lands in the cart at the right counts. Friction gone, confidence up.

See the simulation →

Pricing & install

SMB-friendly. Plug-and-play.

A fast sales cycle and a light install. Land on one storefront, then expand across the rest of your catalog.

  • WooCommerce, Shopify, BigCommerce
  • Land-and-expand motion
Per merchant
Request a quote

Priced to your catalog size and traffic. Pilot terms available for design-partner merchants.

Get a custom quote →
FAQ

Common questions about Selrite Finder

What is Selrite Finder?

Selrite Finder is a guided-sales widget for your storefront. It asks the buyer a few plain-language questions about their job, computes how much they actually need, recommends the right product variant plus required companion items, and adds the complete order to the cart.

Which e-commerce platforms does it support?

WooCommerce, Shopify and BigCommerce. It installs on a slice of your catalog first, so you can pilot it without re-platforming.

How is it different from a product configurator or a calculator?

A calculator stops at a number — "you need 8 gallons." Selrite Finder continues: it picks the correct SKU for the buyer's conditions, adds the companions the job requires (primer, sealer, applicator), and fills the cart. It sells like an expert counter rep, not a spreadsheet.

How long does it take to launch?

Pilots run in days, not months. We start with one vertical or product line, prove the lift, then expand across the catalog.

How much does it cost?

Pricing is scoped to your catalog size and traffic. Request a custom quote and we'll size a pilot.

The engine behind the widget

Selrite Finder is the front-end. This is the brain.

The Finder recommends the right variant, quantity and companions because something upstream already knows your catalog cold. That's OrderHUBx Selrite — a product-intelligence engine that ingests your catalog, enriches it with evidence from FAQs, spec sheets, PDFs and video, and normalizes it into decision-grade data with provenance and a confidence score on every fact.

  • Evidence-backed — provenance on every fact
  • SaaS, private-managed, or on-prem deployment
  • Ships as an integrated module for OrderHUBx order-management customers
Platform edition
OrderHUBx Selrite

The decision-grade intelligence layer that powers the Finder — for manufacturers running the full order-management platform.

Explore OrderHUBx Selrite →

Want it on your store?

We're onboarding pilot manufacturers in paint, coatings, adhesives and sealants — the cleanest online-transaction fits.

Book a pilot →